Microsoft Clarity is a free service that helps users to understand how users are interacting with their websites.
The services offers the ability to record user sessions and also generates a Heat Map for clicks.
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| Microsoft Clarity Heatmap feature |
How to Setup Microsoft Clarity?
You ca use your existing Microsoft, Facebook or Google Account to start using Microsoft Clarity. You need to visit the official Microsoft Clarity website to get started.
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| Creating a new project in Microsoft Clarity |
After you log in, you need to setup a new Project in Clarity as above. After that you need to add tracking Code to your website. This needs to go inside the head tag of your website HTML code.
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| Adding a tracking code for Microsoft clarity |
It might take up to 2 hours for data to show up on your Microsoft Clarity Dashboard after the tracking code is inserted on your websites.
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| Microsoft Clarity and Google Analytics Integration |
Microsoft Clarity also has support for Google Analytics, this creates a Clarity user session link in your Google Analytics Dashboard.
Microsoft Clarity does not replace your existing analytics solution like Google Analytics . It is meant to help you understand more about your users behavior. It is a great place to start for a new user who wants to have basic understanding of website users. There is a competing free service from Yandex Metrica too.
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